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American Dental Association Foundation Kicks Off the 21st Year of Give Kids A Smile® With Exclusive National Sponsors, Henry Schein and Colgate-Palmolive
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American Dental Association Foundation Kicks Off the 21st Year of Give Kids A Smile® With Exclusive National Sponsors, Henry Schein and Colgate-Palmolive

To Date, More Than Seven Million Underserved Children Have Received Free Oral Health Education and Services, and $20 Million in Oral Care Products Have Been Donated by Supplier Partners

CHICAGO–(BUSINESS WIRE)–The American Dental Association Foundation announces the 21st year of its Give Kids A Smile (GKAS) program, which officially launches today at this year’s national kick-off event in St. Louis, MO where the program first began. Since its national launch in 2003, GKAS volunteers have provided free oral health education and services to more than seven million underserved children in the U.S. To learn more about the program’s impact on helping improve oral health and total health over the years, click here to watch last year’s 20th anniversary video.

In 2023, nearly 1,200 GKAS events are scheduled to take place throughout the U.S., and it is estimated that approximately 300,000 underserved children will receive free oral health education, screenings, and preventive and restorative services, such as cleanings and fillings. These services will be provided by approximately 30,000 dentists and dental team members who volunteer at local GKAS events, using essential oral health care products donated by national sponsor, Colgate-Palmolive (NYSE: CL), as well as Henry Schein, Inc. (Nasdaq: HSIC) and its supplier partners.

“What began as a grassroots effort in St. Louis has become a national movement to ensure access to quality oral health care for all children,” said Dr. Craig Armstrong, Chair, American Dental Association Foundation. “The success of GKAS would not be possible without dental professionals who volunteer at local events each year in addition to national sponsors, Henry Schein, and Colgate. My sincere appreciation and thanks to all who have been a part of the program, some from the very first day. We are all involved for the right reason – to Give Kids A Smile and help children in need.”

Since the program’s inception, Henry Schein has contributed more than $20 million in oral health care products in partnership with its supplier partners. Team Schein has also provided thousands of hours preparing and sending more than 40,000 dental kits to ensure volunteers had the supplies to deliver much needed oral health care.

“Henry Schein is pleased to be an exclusive national partner of the ADAF’s signature access-to-care program Give Kids A Smile since its national launch in 2003,” said Dave Steck, Vice President and General Manager, U.S. Dental Group, Henry Schein. “GKAS represents Henry Schein’s commitment to expand access to care to those who need it most. Congratulations and thank you to the American Dental Association and ADA Foundation for your leadership, to our supplier partners for their unwavering commitment and collaboration, and all the volunteers who have donated their time and expertise to grow GKAS into one of the largest, charitable dental health programs in the country.”

Since 2007, Colgate-Palmolive has supported GKAS as the exclusive sponsor of essential health and hygiene products to help build proper oral hygiene habits, which reflects the Company’s purpose to reimagine a healthier future for all. In addition to supporting GKAS, Colgate-Palmolive promotes health equity and optimal health and wellbeing among underserved children and their families through its KnowYourOQ initiative, a free oral health resource that helps determine your oral health quotient, and its Bright Smiles, Bright Futures® initiative. Established in 1991, the initiative leads global social impact efforts that empower children and families to achieve healthy and bright futures, and has reached more than 1.5 billion children in over 100 countries around the world.

“As the worldwide leader in oral care and with the Colgate brand found in more homes than any other, Colgate is committed to our purpose to reimagine a healthier future for all,” said Dawna Michelle Fields, Director, Community & Operations, North America, Colgate Bright Smiles, Bright Futures Program and National Advisory Committee Member, Give Kids A Smile. “Colgate-Palmolive is proud to be a long-time supporter of the Give Kids A Smile program and promote oral health literacy, which is foundational for children’s overall health and wellbeing.”

Supplier partners that are supporting the 2023 Give Kids A Smile program through product donations also include 3M, Ansell, Centrix, Colgate, DASH, Dentsply Sirona, DMG America, Halyard, Hu-Friedy, Medicom, Pac-Dent, Premier, Pro2 Solutions, Pulpdent, Richmond, Sempermed USA, Sunstar, and TIDI Products.

For more information about Give Kids A Smile, visit:

About the ADA Foundation:

The ADA Foundation is the 501(c)3, charitable arm of the American Dental Association. The Foundation encourages hope and health in communities through philanthropy, professional development and recognizing promising leaders in the dental profession. As part of these efforts, the Foundation oversees Give Kids A Smile® and its suite of smile programs like Tiny Smiles and Give Veterans A Smile, in addition to Charitable Assistance Grants, Whiston Leadership Award, and Crest and Oral-B Promising Researcher Award. For more information about the ADA Foundation, visit

About American Dental Association:

The not-for-profit ADA is the nation’s largest dental association, representing 161,000 dentist members. The premier source of oral health information, the ADA has advocated for the public’s health and promoted the art and science of dentistry since 1859. The ADA’s state-of-the-art research facilities develop and test dental products and materials that have advanced the practice of dentistry and made the patient experience more positive. The ADA Seal of Acceptance long has been a valuable and respected guide to consumer dental care products. The monthly The Journal of the American Dental Association (JADA) is the ADA’s flagship publication and the best-read scientific journal in dentistry. For more information about the ADA, visit For more information on oral health, including prevention, care, and treatment of dental disease, visit the ADA’s consumer website

About Henry Schein, Inc:

Henry Schein, Inc. (Nasdaq: HSIC) is a solutions company for health care professionals powered by a network of people and technology. With approximately 22,000 Team Schein Members worldwide, the Company’s network of trusted advisors provides more than 1 million customers globally with more than 300 valued solutions that help improve operational success and clinical outcomes. Our Business, Clinical, Technology, and Supply Chain solutions help office-based dental and medical practitioners work more efficiently so they can provide quality care more effectively. These solutions also support dental laboratories, government and institutional health care clinics, as well as other alternate care sites.

Henry Schein operates through a centralized and automated distribution network, with a selection of more than 120,000 branded products and Henry Schein private-brand products in stock, as well as more than 180,000 additional products available as special-order items.

A FORTUNE 500 Company and a member of the S&P 500® index, Henry Schein is headquartered in Melville, N.Y., and has operations or affiliates in 32 countries and territories. The Company’s sales reached $12.4 billion in 2021 and have grown at a compound annual rate of approximately 12.5 percent since Henry Schein became a public company in 1995.

For more information, visit Henry Schein at,, and @HenrySchein on Twitter.

About Colgate-Palmolive:

Colgate-Palmolive Company is a caring, innovative growth company reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, the Company sells its products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA Skin, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. The Company is recognized for its leadership and innovation in promoting environmental sustainability and community wellbeing, including its achievements in saving water, reducing waste, promoting recyclability and improving children’s oral health through its Bright Smiles, Bright Futures program, which has reached more than 1.5 billion children since 1991. For more information about Colgate’s global business and how the Company is building a future to smile about, visit


Ann Marie Gothard

Vice President, Corporate Media Relations
(631) 390-8169

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