Watch The Dealmaking 3 of the Week: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features MLB and Adobe Inc. (Nasdaq: ADBE) expanding their 2021 partnership to enhance digital fans experiences and content delivery, PlaySight and Microsoft...

Watch The Sports Business Minute of the Week: This week of Sports Business Minute with “The Sports Professor” Rick Horrow features U.S. Open signing a multiyear deal with Harvey as the institution’s official legal assistant starting 2026. Harvey raised $160...

Watch The Dealmaking 3 of the Week: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features WHOOP (PVT: WHOO.PVT) as a brand on the rise and adding more than 600 employees with the global growth of its...

Watch The Dealmaking 3 of the Week: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features the Calgary Flames becoming Wicket’s first Canadian customer with VIP facial recognition for ticketing deployment, Apple Inc. (Nasdaq: AAPL) securing a...

Watch The Sports Business Minute: This week of Sports Business Minute with “The Sports Professor” Rick Horrow features the FIFA discussing its own crypto coin for this year’s World Cup which was announced at the World Liberty Forum in Mar-a-Lago,...

Watch The Dealmaking 3 of the Week: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features less invasive anti-doping blood draws as the latest trend at the Milan-Cortina Winter Olympics, Whoop signing its first F1 deal with...

Watch The Dealmaking 3 of the Week Below:  This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features NBC Sports partnering with more than a dozen tech vendors to secure a seamless and complete coverage of the Milan...

Watch The Dealmaking 3 of the Week: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features MLB players striking a deal to be turned into AI characters or avatars which contributes to fan engagement and media rights,...

Watch The Dealmaking 3 of the Week Below: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features a Super Bowl special, with $1 million in the Big Game ads costs and sold out ads, $1.7 billion in...

Watch The Dealmaking 3 of the Week Below: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features the NBA investing in direct-to-consumer subscription tech company Evergent for tracking deeper fan relationships, the Mets connecting with Boingo for...