Watch The Sports Business Minute: This week of Sports Business Minute with “The Sports Professor” Rick Horrow features the FIFA discussing its own crypto coin for this year’s World Cup which was announced at the World Liberty Forum in Mar-a-Lago,...

Watch The Dealmaking 3 of the Week: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features less invasive anti-doping blood draws as the latest trend at the Milan-Cortina Winter Olympics, Whoop signing its first F1 deal with...

Watch The Dealmaking 3 of the Week Below:  This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features NBC Sports partnering with more than a dozen tech vendors to secure a seamless and complete coverage of the Milan...

Watch The Dealmaking 3 of the Week: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features MLB players striking a deal to be turned into AI characters or avatars which contributes to fan engagement and media rights,...

Watch The Dealmaking 3 of the Week Below: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features a Super Bowl special, with $1 million in the Big Game ads costs and sold out ads, $1.7 billion in...

Watch The Dealmaking 3 of the Week Below: This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features the NBA investing in direct-to-consumer subscription tech company Evergent for tracking deeper fan relationships, the Mets connecting with Boingo for...

This week of Sports Business Minute with “The Sports Professor” Rick Horrow features Cabot Citrus Farms as a residential and also golf development destination in the U.S., with 57 holes of first-class golf and conveniently located close to Tampa and...

This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features PitchCom adding a college baseball and softball data deal with Sportradar Group AG (Nasdaq: SRAD) Synergy Sports, Camb.ai powering the first AI dub of European football with multilingual...

This week of The Dealmaking 3 with “The Sports Professor” Rick Horrow features the 15 most important sports business topics and three sports tech issues shaping the global industry in 2026, including the deal structures, economic drivers, and strategic implications of...

This week of Sports Business Minute with “The Sports Professor” Rick Horrow features how athletes themselves are becoming major players in the media landscape with 60% of Gen Z sports consumers preferring content directly from their favorite players, and why...