Procter & Gamble Supports Worldwide Ban on Cosmetic Animal Testing, Joins Humane Society International’s #BeCrueltyFree Campaign

CINCINNATI–(BUSINESS WIRE)–Today the Procter & Gamble Company (NYSE: PG) joins with the Humane Society International #BeCrueltyFree campaign, to ban animal testing for cosmetics in all major global beauty markets by 2023. The #BeCrueltyFree campaign was launched in 2012 with the aim of extending the European Union’s legal precedent – banning cosmetics animal testing and the sale of newly animal tested cosmetics – to countries where this practice is still allowed or even mandated by law. P